PRECEDE–PROCEED Model is the theory by Lawrence Green. The model or theory describes patterns of health behavior change.
Qualitative research data collection techniques are certainly different from quantitative methods. In qualitative research the data collection techniques are indepth interview and focus group disscussion.
There are various types of qualitative research, from case study, ethnography, grounded theory etc.
The ABC theory was coined by Sulzer Azaroff Mayer in 1977. The ABC behavioral model is a model of behavior change consisting of Antecedent-Behavior-Consequence.
There are various types of media used in the health sector. Media is defined as a tool or props that function to help and demonstrate something in the health promotion process.
Health content approach is important in media preparation. Health media is a tool to convey health information to the public. Several things need to be considered in their preparation. One of them is the type of message content approach.
Health advocacy is one of the strategies used in health programs besides partnerships, building atmosphere and empowerment. Advocacy is also an example in interpersonal communication.